Online stores and DTC brands let you buy cash flow without a storefront — location-independent businesses where traffic, margins, and supplier terms drive the deal.
Live from the Waterfall — refreshed daily and de-duped across the major marketplaces and broker sites we track.
The states with the most e-commerce businesses listed in the Waterfall right now — tap through to that state’s full market.
A sample of what’s live right now. Set a Buy Box to see only the e-commerce businesses that fit your thesis.
Showing 4 of 712 active listings · financials shown where the broker disclosed them.
The hard part of buying one of the e-commerce businesses isn’t that there’s nothing for sale — it’s that the deals are scattered across general marketplaces, dozens of local broker sites, and a much larger pool of owners who never list at all. Searchers who win do two things: they cover the on-market sources we track in one place, and they go directly to owners off-market.
On-market, e-commerce businesses show up across national marketplaces and the sites of regional brokers who work specific metros. Off-market is where the depth is — owner-operated businesses whose owners would sell to the right buyer but have never put up a listing. DealStratum’s Waterfall pulls the on-market sources into one live, de-duped feed; Owner Sourcing and Direct Mail reach the off-market owners.
Set your Buy Box to e-commerce businesses (plus your states, price, and cash-flow range) and the Waterfall narrows to only the e-commerce businesses that fit your thesis — refreshed daily and de-duped, so you’re not re-reading the same listing under three brokers. Add the ones worth a look to your pipeline in a click, and screen them fast with AI Deal Screening before you spend a week on diligence.
Searchers looking at e-commerce businesses often also track:
Cover the on-market sources we track in one feed (a deal aggregator filtered to e-commerce businesses) and go off-market directly to owners. Searching marketplaces one at a time misses both the regional broker listings and the much larger off-market pool.
Yes — most of them. The strongest e-commerce businesses are owner-operated and never publicly listed. You reach them by sourcing the owner and contacting them directly. See finding off-market businesses.
Asking prices for e-commerce businesses listed in the Waterfall right now range from about $0K–$28.5M, depending on cash flow, location, assets, and whether real estate is included.
Turn on the Waterfall, filter to e-commerce businesses, and watch the matches come to you — on-market and off.