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DealStratum
Automatic follow-ups

The follow-up that closes deals — handled.

Most deals aren’t lost on the first email — they’re lost in the silence after it. DealStratum’s outreach follow-up automation keeps every broker, lender, and owner warm with timed sequences that fire from your inbox and stop the instant someone replies.

HVAC Co. · Mark Reyes (Broker)
Sequence: Broker Intro
D0
Day 0 · Intro
First touch, sent from your inbox
“Hi Mark — saw the HVAC listing. I’m an active buyer in the $1M–$5M range, cash + SBA pre-qualified. Worth a quick call this week?”
D4
Day 4 · Nudge
Light bump, threaded on the original
“Following up on the HVAC deal — happy to sign the NDA and move fast. Still the best email for you?”
D9
Day 9 · Final
Last touch, leaves the door open
“I’ll stop here so I’m not crowding your inbox — but I’m a serious buyer if the timing shifts. Keep me on your list.”
Pauses automatically on replyMark answers Day 6 → the Day 9 final never sends.
The problem

You send the intro. Then life happens. Three weeks later you remember the broker you never circled back to — and the deal already went to someone who did.

Searchers don’t lose deals because their first email was bad. They lose them because the second and third never went out. Manual follow-up is the first thing that slips when you’re juggling 40 conversations, three site visits, and a lender on the phone. Persistence wins deals — but only if it survives a busy week.

How it works

Set the cadence once. It runs itself.

Three steps to make sure no good lead ever goes cold on your watch.

1

Pick a sequence

Choose a built-in cadence — Broker Intro, Owner Outreach, Lender Touch — or write your own steps and timing. Day 0, Day 4, Day 9 is the default that fits most deals.

2

It sends from your inbox

Each step goes out as a real, threaded email from your own address — not a marketing blast. Personalized with the deal, the contact, and the listing. Tracked end to end.

3

It stops the moment they reply

A reply pauses the whole sequence automatically. The conversation lands in your inbox; no awkward “just following up” after they’ve already answered.

Why it matters

The persistence that wins deals, on autopilot.

No lead goes cold

Every broker and owner gets the second and third touch — the ones most buyers never send. That’s where deals actually move.

You look organized, not pushy

Pause-on-reply means you never double-message someone who already wrote back. Brokers see a buyer who’s serious and on top of it.

Hours back in your week

Stop keeping the follow-up list in your head. Set the cadence, work the deals that respond, and let the rest run quietly.

By the numbers

Most replies come after the first email — not on it.

3
touches per sequence — intro, nudge, final
0
messages sent after a contact replies
1
inbox — every reply threaded in one place
Auto
pause on reply, no manual cleanup

“I was tracking follow-ups in a spreadsheet and losing half of them. Now I set the cadence and forget it — three of my last NDAs came off the Day 4 nudge, the one I’d never have sent myself.”

Independent searcher · acquiring in light manufacturing
Questions

About follow-up automation

Does the follow-up really stop when someone replies?

Yes — that’s the core of it. The moment a contact responds, the sequence pauses automatically and the reply lands in your inbox. No Day 9 “final” going out to someone who answered on Day 6.

How automated is the follow-up?

Each step sends as a normal threaded email from your own address, personalized with the deal and contact, and pauses the moment someone replies. You stay in control of the timing and wording.

Can I change the cadence and the copy?

Completely. The Day 0 / Day 4 / Day 9 default fits most acquisition outreach, but you control the timing, the number of steps, and the wording of every message.

Never let a good lead slip again.

Set your cadence once and let outreach follow-up automation do the persistent part — the part that closes deals.