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Buying a business: California vs Florida

Two markets side by side — inventory, pricing, and what you actually pay per dollar of cash flow, from live Waterfall data.

California

6,340 active listings
Active listings6,340 Edge
Median asking$345,000 Edge
Median cash flow$178,627 Edge
Typical multiple1.9×
Owner-earnings yield~52%
Median revenue$750,000
VS

Florida

5,949 active listings
Active listings5,949
Median asking$350,000
Median cash flow$157,752
Typical multiple2.2×
Owner-earnings yield~45%
Median revenue$650,000

Who wins?

California has 7% more businesses on the market than Florida (6,340 vs 5,949). California is cheaper at the median asking price. California trades at a lower multiple (1.9× vs 2.2×), meaning you pay less per dollar of cash flow there.

MetricCaliforniaFlorida
Active listings6,3405,949
Median asking$345,000$350,000
Median cash flow$178,627$157,752
Typical multiple1.9×2.2×
Owner-earnings yield~52%~45%
Median revenue$750,000$650,000
Related comparisons

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