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Buying a business: New Jersey vs New York

Two markets side by side — inventory, pricing, and what you actually pay per dollar of cash flow, from live Waterfall data.

New Jersey

1,436 active listings
Active listings1,436
Median asking$300,000 Edge
Median cash flow$150,000
Typical multiple2.0×
Owner-earnings yield~50%
Median revenue$539,480
VS

New York

2,646 active listings
Active listings2,646 Edge
Median asking$425,000
Median cash flow$185,110 Edge
Typical multiple2.3×
Owner-earnings yield~44%
Median revenue$850,000

Who wins?

New York has 84% more businesses on the market than New Jersey (2,646 vs 1,436). New Jersey is cheaper at the median asking price. New Jersey trades at a lower multiple (2.0× vs 2.3×), meaning you pay less per dollar of cash flow there.

MetricNew JerseyNew York
Active listings1,4362,646
Median asking$300,000$425,000
Median cash flow$150,000$185,110
Typical multiple2.0×2.3×
Owner-earnings yield~50%~44%
Median revenue$539,480$850,000
Related comparisons

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