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Buying a business: Florida vs New Jersey

Two markets side by side — inventory, pricing, and what you actually pay per dollar of cash flow, from live Waterfall data.

Florida

5,949 active listings
Active listings5,949 Edge
Median asking$350,000
Median cash flow$157,752 Edge
Typical multiple2.2×
Owner-earnings yield~45%
Median revenue$650,000
VS

New Jersey

1,436 active listings
Active listings1,436
Median asking$300,000 Edge
Median cash flow$150,000
Typical multiple2.0×
Owner-earnings yield~50%
Median revenue$539,480

Who wins?

Florida has 314% more businesses on the market than New Jersey (5,949 vs 1,436). New Jersey is cheaper at the median asking price. New Jersey trades at a lower multiple (2.0× vs 2.2×), meaning you pay less per dollar of cash flow there.

MetricFloridaNew Jersey
Active listings5,9491,436
Median asking$350,000$300,000
Median cash flow$157,752$150,000
Typical multiple2.2×2.0×
Owner-earnings yield~45%~50%
Median revenue$650,000$539,480
Related comparisons

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