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Buying a business: Florida vs North Carolina

Two markets side by side — inventory, pricing, and what you actually pay per dollar of cash flow, from live Waterfall data.

Florida

5,952 active listings
Active listings5,952 Edge
Median asking$350,000
Median cash flow$157,752
Typical multiple2.2×
Owner-earnings yield~45%
Median revenue$650,000
VS

North Carolina

1,240 active listings
Active listings1,240
Median asking$349,000 Edge
Median cash flow$180,000 Edge
Typical multiple1.9×
Owner-earnings yield~52%
Median revenue$789,365

Who wins?

Florida has 380% more businesses on the market than North Carolina (5,952 vs 1,240). North Carolina is cheaper at the median asking price. North Carolina trades at a lower multiple (1.9× vs 2.2×), meaning you pay less per dollar of cash flow there.

MetricFloridaNorth Carolina
Active listings5,9521,240
Median asking$350,000$349,000
Median cash flow$157,752$180,000
Typical multiple2.2×1.9×
Owner-earnings yield~45%~52%
Median revenue$650,000$789,365
Related comparisons

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