Two markets side by side — inventory, pricing, and what you actually pay per dollar of cash flow, from live Waterfall data.
California has 711% more businesses on the market than South Carolina (6,340 vs 782). South Carolina is cheaper at the median asking price. Both markets price at about the same 1.9× cash-flow multiple, so you pay a similar earnings premium either way — the difference is selection and entry price, not valuation.
| Metric | California | South Carolina |
|---|---|---|
| Active listings | 6,340 | 782 |
| Median asking | $345,000 | $299,000 |
| Median cash flow | $178,627 | $158,362 |
| Typical multiple | 1.9× | 1.9× |
| Owner-earnings yield | ~52% | ~53% |
| Median revenue | $750,000 | $698,500 |
See the full California market or the South Carolina market, or set a Buy Box across both and let the matches come to you.
Turn on the Waterfall, set your thesis, and see the deals that fit — in California, South Carolina, or anywhere.