Two markets side by side — inventory, pricing, and what you actually pay per dollar of cash flow, from live Waterfall data.
Missouri has 178% more businesses on the market than Oklahoma (782 vs 281). Missouri is cheaper at the median asking price. Both markets price at about the same 1.9× cash-flow multiple, so you pay a similar earnings premium either way — the difference is selection and entry price, not valuation.
| Metric | Missouri | Oklahoma |
|---|---|---|
| Active listings | 782 | 281 |
| Median asking | $350,000 | $379,000 |
| Median cash flow | $183,939 | $189,784 |
| Typical multiple | 1.9× | 2.0× |
| Owner-earnings yield | ~53% | ~50% |
| Median revenue | $791,203 | $769,000 |
See the full Missouri market or the Oklahoma market, or set a Buy Box across both and let the matches come to you.
Turn on the Waterfall, set your thesis, and see the deals that fit — in Missouri, Oklahoma, or anywhere.